Visit Somerset has an unrivalled passion for its county and as it looks to launch its new phase of platform economics in E Commerce, it was looking for the right ambassador to support its 'Buy Somerset' strategy.
Visit Somerset was thrilled when Somerset's very own Alice Temperley accepted the invitation.
Alice has said, "Somerset is where I truly believe the beating heart of the English countryside resides. I am so lucky to have grown up at Burrow Hill Cider farm overlooking the Somerset levels living the seasons on the farm. From apple picking to lambing we were brought up as true farm children and this still is a very important part of my belief in the philosophy of nature and the need to be close to it.
For over 10 years, I lived between London and Somerset and last year, I took the opportunity to move my company to an amazing building in the middle of my local market town Ilminster. My partner and I bought this derelict wreck of a building and have reinstated its beauty to create an artistic creative hub for not just my own but other local businesses too.
We have now added our very own cocktail bar and a beautiful courtyard and bakery to invite people into our new home. We are keen to support our community and to work with the local manufactures and artisans, celebrating heritage and craftsmanship at its finest, based in Somerset.
I am thrilled to become a Visit Somerset Ambassador as it’s my favourite place in the world and I am so delighted to call it my home".
John Turner CEO of Visit Somerset has said, "We are absolutely thrilled that Alice is joining the growing number of high profile business people and celebrities in supporting our mission to highlight how wonderful the county of Somerset is, whilst supporting our aims and objectives around our new E Commerce developments in helping audiences to prioritise in 'Buying Somerset' first. We are really looking forward to seeing how this relationship takes off "!
About Temperley London
Alice Temperley MBE founded her eponymous label Temperley London in 2000, a year after graduating from the Royal College of Art. Alice continues to head up the creative direction of this British independent brand, now in its twentieth year of business. Temperley Bridal, which launched in 2006, is defined by ethereal, timeless silhouettes and is inspired by the romance and decadence of a bygone era. The brand currently operates four standalone stores, including its flagship store on Bruton Street in Mayfair-which now houses the Bridal Boutique, as well as stores in Dubai and Qatar.
Temperley London is epitomised by modern bohemianism with a confident, feminine, and effortless attitude while staying true to its British Heritage. Alice pioneer’s artisan techniques and intricate hand-worked embellishment; an aesthetic synonymous with her creative style. The core business focuses on women's ready- to-wear collections, which have evolved to offer a comprehensive range of daywear, cocktail, eveningwear and now a homeware and loungewear collection.
Since the brand’s launch in 2006, Temperley London has cemented itself as a quintessentially British womenswear brand, becoming a household name in luxury womenswear fashion. The brand has dressed the likes of the Duchess of Cambridge, Queen Letizia of Spain, Michelle Obama, Florence Welch, Arizona Muse, Saoirse Ronan, Elle Fanning, Beyoncé and Madonna to name only a few.