Tourism Leadership in the Digital Age

06 Dec 2020

Tourism Leadership in the Digital Age
Coming on line in the New Year with Visit Somerset and Visit Exmoor 

Visit Somerset and Visit Exmoor would like to invite you to attend a series of workshops designed to motivate, inform and develop your leadership and strategic vision for your tourism business and the industry in Somerset and Exmoor.
The programme will explore challenges and opportunities that digital presents to tourism and develop new capabilities to address this digital challenge head-on.
•       Develop methods to initiate digital transformation around your service offering
•       Explore transformative leadership and identify ways to incorporate key principles into your business
•       Navigate new technology driven processes disrupting tourism now
•       Identify key aspects of your organisation to digitise and test swift responses
•       Understand staff training needs and mind-shift changes for working in the digital age
Attend a series of 4 sessions to develop your learning, knowledge and application of digital and leadership to become fit for the new generation of tourism.
Session plan:
  1. Digital futures, tourism and technology
  2. Digital Strategy, planning and vision
  3. Digital leadership, culture and skills
  4. Data strategy, planning and development
This programme is funded through Growth Support Programme, delivered by Cosmic in partnership with Visit Somerset and Visit Exmoor.
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